Change Agents to launch Beacon, an AI-visibility audit for…

The $20-a-month GEO platform scores how often ChatGPT, Gemini, Perplexity, Grok, and Claude recommend a business across roughly 100 customer queries.

Change Agents Corporation (Nasdaq: CHGA) will commercially launch Beacon on Oct. 28, a $20-a-month platform that scores how often ChatGPT, Gemini, Perplexity, Grok, and Claude recommend a given small business across roughly 100 common customer queries. The company announced the launch in an Oct. 21 press release, framing a 5.6 million-business U.S. opportunity: owner-operated firms with fewer than 50 employees who don’t know whether AI assistants are sending customers their way or someone else’s.

Beacon’s free audit runs in five minutes or less after registration and email verification, scoring the completeness of a business’s online profile, its reviews and reputation, and its citation rate against named competitors. Distribution is planned through Chambers of Commerce and other small-business organizations. Beacon is built by Avalon Quantum AI, a wholly owned subsidiary, and sits alongside the company’s content product, Catch-Up.

“AI is fundamentally changing how consumers discover businesses, yet most small business owners have little visibility into whether their companies are being recommended by AI assistants,” said Michael Mathews, Director of Change Agents Corp. “For just $20 per month, business owners can gain valuable insight into their AI visibility, understand how they compare with competitors, and identify practical steps to improve their online presence.”

The timing isn’t accidental. Recent reporting on AI-shopper intent put seven in ten holiday shoppers on AI assistants for discovery, and the same week brought Peec’s agent, Verndale’s citation-rate services, Vannor’s agentic SEO/GEO product, and a Bazaarvoice/Profound partnership tracking brand mentions in generative answers, all cataloged in MarTech’s Oct. 22 roundup, which also noted Salesforce’s $5.7 billion Braze acquisition. GEO is becoming a category the way SEO did around 2004: measurement first, then the services that fix what measurement reveals.

An audit, though, is a diagnosis. The remedy, as every Beacon score will imply, is more branded content, cleaner competitive positioning, and a presence worth citing. That ongoing production work is what LemonLime prepares proactively for small-business owners who’d rather approve finished work than run another dashboard.

Change Agents to launch Beacon, an AI-visibility audit for small businesses, on Oct. 28

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